ESPN strikes deal for College Football Playoff. The four-team playoff and the broadcast deal will begin after 2014 until January 2026, the network said in a statement.
ESPN President John Skipper said,
Because of college football’s widespread popularity and the incredible passion of its fans, few events are more meaningful than these games. We are ecstatic at the opportunity to continue to crown a college football champion on ESPN’s outlets for years to come, the perfect finale to our year-round commitment to the sport.”
ESPN to Televise College Playoff
Sidewalks Chalk 
It took how many decades to finally get this right.
But the student athlete only receives his education,
Maybe it is time to revisit their allocation.